We sell a policy every two minutes ^

We sell a policy every two minutes ^

Protecting customers with insurance since 2001

Updates: Coronavirus help and support and changes to our business products.

About us

Ever wondered who MORE THAN are, what we do and how long we've been around?

Read on to discover a bit more about us, including how we started, the services we offer and how you can benefit as a MORE THAN customer.

The beginning...

MORE THAN was launched in June 2001 bringing freshness and a new approach to the consumer financial services market. At MORE THAN, things never stand still. It takes thousands of dedicated and talented employees around the UK to deliver the excellence of service and products our customers demand and expect.

A new brand in consumer finance

Customers tell us they want a modern, forward-thinking financial brand but with RSA heritage, expertise, and tradition behind it - and with MORE THAN that’s exactly what they get.

It's underpinned by the desire to go the extra mile for the customer, deliver more than words, and treat customers as individuals.


Woman sitting in chair with black cat and car outside.

Broad product range

The MORE THAN product range is broad, encompassing car, home, pet, and life insurance.

Find out what’s new at MORE THAN by visiting the RSA press office.

Useful guides and latest news

We've lifted the lid on insurance and written some useful, interesting and sometimes funny stories all about the world of MORE THAN. Head on over to our helpful product guides and our news and features.


A responsible brand

At RSA we are proud of the way that we carry out our business looking to create a positive social and environmental impact wherever we can. As society’s risk managers, we know that individual choices can create a more secure future for all.

So as we protect customers on their journeys, we also work to make the roads safer. As we protect homes, families, and businesses, we help communities to thrive. And as we support people in managing uncertainty, we try to tackle our greatest environmental threats. Read more about our corporate responsibility.

4 colleagues celebrating MORE THAN turning 20 years old with balloons and a banner.

20 years of doing more

To show our commitment to doing more for our customers, colleagues and community as we turn 20, we’ve been working with our new partners at Dogs for Good.

Take a look at some of the work we’ve done together in the first half of this year, and stay tuned for more updates. Thank you for joining us on our journey so far.

Learn about our partnership

Man buying flowers.

Business insurance

MORE THAN BUSINESS was created to provide small businesses with products that take the hassle out of insurance.

We understand and appreciate the time and cost pressures small businesses are under, so we've tailored our commercial business insurance products and services to reflect your needs.